Blog

Join In on the Viral Siren Eyes Trend with a Beginner Tutorial

If you are an avid Tik-Toker or frequently read updates from the beauty community, then you have likely heard of the “siren eyes” makeup trend. This sultry look is created with smoky winged eyeline...

6 Simple Ways to Curate the Perfect Self-Care Spa Day For Self-Improvement Month

September is officially Self Improvement Month! That means it is time to focus on self-improvement and find ways to make your everyday life a *little* bit better. Whether that be reading a good boo...

The Ultimate Cool Girl Travel Essentials for Labor Day Weekend with PÜR Beauty

Labor Day weekend is upon us, meaning the time for Summer is slowly but surely coming to an end as we switch out our tank tops for our favorite cardigan. But we’re not saying goodbye to Summer just...

Set Yourself Up for a Glowing Complexion with PÜR’s #1 Best Selling Multitasking Vegan Foundation

With the “clean girl aesthetic” being all the rage, it can sometimes be challenging to find a formula that is both clean and has enough coverage for your specific skin tone and type. Enter: our bes...

How to Use Your Eyeshadow for a Smoky Eyeliner Look

Ohhh, eye liner. A love-hate relationship. Eyeliner can accentuate the eyes and allow creativity but can sometimes be difficult to apply. It is easy to run into issues when applying eye liner in a ...

It’s Time to Get Your Glow Up. Introducing Go With The Glow!

Whether it’s on the red carpet, your TikTok feed, or in-person, it’s pretty clear the fresh, dewy, glowing look of skin is here to stay. Luckily, PÜR has just the radiance-boosting skincare secret ...

Which PÜR Cleanser Is Right For You?

PÜR-fecting the basics of your skincare routine can make all the difference when it comes to showcasing a healthier-looking complexion. But with so many options out there, how do you know which cle...

The Skincare Superstar You Need in Your Beauty Routine… ASAP!

  Skincare buzzwords may come and go, but Retinol is forever! Dark spots, fine lines and blemishes are some of the most talked about skincare woes. But did you know there is a simple ingredient you...

Pucker Up! Get Your Lips Spring Ready in 3 Easy Steps

One of the best parts about spring is getting to switch up your skin care and beauty routine for the warmer months. From an SPF moisturizer, toner and skincare exfoliator to adding a more hydrating...