Blog

Why You Need an Eye Care Routine

The under-eye area often gets overlooked, as we are prone to cover our dark circles with layers of concealer instead of trying to fix the issue. Taking care of the under eye area can help reduce th...

A Make Up Artist Approved Wish List Just in Time for Black Friday

The exciting time of Black Friday and Cyber Monday sales are upon us. It’s time to get our wish lists together on what we want to get for stocking stuffers or gifts for ourselves this season! In th...

Winter Makeup Trends to Recreate ASAP!

With Winter quickly approaching, it’s time to start trying out new holiday makeup looks! We have curated 5 of our favorite holiday makeup looks for you to recreate ASAP this Winter so you can be cu...

Finding the Right Skincare for Your Skin Type is Easy with Award Winning Dermatologist Dr Hadley King

This week on the blog we have Dr. Hadley King, a highly respected New York based dermatologist that specializes in medical and cosmetic dermatology. Dr. King has been featured on Good Morning Ameri...

Halloween Makeup Products You Need for A Spooky Holiday Look

Halloween is one of the most creative days of the year regarding makeup looks. Whether you choose to go all-out for your costume this year or go for a more subdued look, makeup can help accentuate ...

Roll Out The Red Carpet with Celebrity Makeup Artist Jamie Greenberg

Jamie Greenberg is a Los Angeles based makeup artist with expertise ranging from iconic red carpet glam to real beauty and natural makeup looks. Jamie has had several campaigns and collaborations w...

A Holiday Gift Guide For Every Beauty in Your Life

We’re getting ready for the holidays with five fabulous new limited-edition kits! If you are trying to decide what to get for your friends and family this holiday season, we’ve got you covered. Whe...

Fall Trends We Have Been Loving At PUR

As you know, Fall is upon us which means it’s time to bring back out the vampy lips and darker eyes as we approach the cooler weather. This week in the blog, we are going to be talking about Fall t...

Finding The Right Foundation For Your Skin Type is Easy With the Help of Award-Winning Dermatologist Dr. Hadley King

We don’t all have the same skin type, so why should we all be using the same foundation? With so many different shades, finishes, and formulas, finding the perfect foundation for your skin can be a...

Join In on the Viral Siren Eyes Trend with a Beginner Tutorial

If you are an avid Tik-Toker or frequently read updates from the beauty community, then you have likely heard of the “siren eyes” makeup trend. This sultry look is created with smoky winged eyeline...