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Joystick is your go-to Exfoliating Deep Pore Clay Cleansing Stick—a skincare essential you’ll love. This multitasking powerhouse works as a cleanser, exfoliator, and face mask, making it perfect for travel and effortless skincare on the go. What is Joystick? Joystick is an Exfoliating Deep Pore Clay Cleansing Stick that foams on contact to help draw out dirt and oil for a smoother-looking complexion. This all-in-one stick is perfect for all skin types but is especially helpful for congested acne-prone skin to help draw out pore-clogging impurities. To use Joystick, simply massage the stick onto damp skin targeting the T-zone, work into a creamy lather, and rinse! To use Joystick as a mask, leave the lather on your skin for 2-3 minutes before rinsing. What is Joystick Formulated with? This multitasking Exfoliating Deep Pore Clay Cleansing Stick is formulated with an exfoliating blend of Moroccan Lava Clay, Charcoal, and Jojoba. Moroccan Lava Clay helps draw out impurities for a fresher-looking appearance, while Charcoal helps purify and rejuvenate the look of skin. Jojoba infused the skin with hydration for healthy-looking skin. How do I Incorporate Joystick Into My Skincare Routine? Adding Joystick to your skincare routine is easy! We recommend applying Go with the Glow Niacinamide Drops after rinsing off Joystick to help brighten the look of skin with a skin-loving blend of Niacinamide, Vitamin C and Squalane. Another product we love to pair with Joystick is our best selling Cloud Cream Gel-to-Water Hydrating Essence Moisturizer to help deeply hydrate the skin with Green Algae Extract for a radiant and healthy-looking complexion. Don’t Just Take Our Word for it! While we can’t get enough of Joystick Exfoliating Deep Pore Clay Cleansing Stick, see what some of our PUR beauties have to say about this fan-favorite product below: My New BFF! “I LOVE this exfoliator. It doesn't have much of a fragrance and it always leaves my face looking nice without making it look or feel like it's been scrubbed raw. I have sensitive skin and now this Joystick goes everywhere with me!” –5 stars from C.S. Love It! “Easy to use and leaves skin feeling GOOD! I typically get clogged pores on my nose and purchased this wonderful stick for that reason. You just dampen your nose area, rub the stick over it, and then massage everything in. It cleans out the gunk and makes pores appear a lot smaller.”—5 stars from Birdy Game Changer! “I have been using this exfoliator for almost two years now, and I love it! It is very gentle on the skin, leaves the skin feeling soft, and has helped with my acne. I recommend this to someone who has sensitive skin.”—5 stars from France Jastin

Cloud Cream is a fan-favorite Gel-to-Water Hydrating Essence Moisturizer that is packed with good-for-your-skin ingredients to help instantly moisturize and prep skin for makeup application. This week in the blog, we are giving some love to our beloved Cloud Cream and sharing all the details that you need to know about this all-in-one moisturizer! What is Cloud Cream? Incredibly hydrating, yet light, water-based Cloud Cream is a moisturizing dream come true! This Gel-to-Water Hydrating Essence Moisturizer helps condition and prime skin with limitless hydration for a radiant and healthier-looking complexion that glows. Skin is instantly moisturized, prepped and primed to help makeup go on flawlessly, making this the perfect moisturizer to help lock in hydration for your nighttime skincare routine and help prep and plump the look of skin for your morning skincare routine! What Makes Cloud Cream so Great? Cloud Cream is formulated with skin-loving ingredients including Ceretin Complex, Aloe and Green Algae Extract. This blend of ingredients helps smooth the look of fine lines and wrinkles, helps reduce the appearance of redness, and helps protect skin from environmental stressors such as high energy visible blue light. The luxurious Gel-to-Water Hydrating Essence Moisturizer formula transforms upon application without being sticky causing your your skin to look so dreamy, you might feel like you’re on cloud nine! The Proof is in the Results! In an independent user trial over the course of two weeks with 50 participants, Cloud Cream had impressive results! 98% of participants felt that Cloud Cream was very hydrating on their skin, and 98% also felt that the Gel-to-Water Hydrating Essence Moisturizer had a lightweight feel on their skin.* 96% of participants felt that Cloud Cream helped seal in moisture and helped restore balance to the look of their skin.* *Independent user trial over two weeks with 50 participants   What Pairs Well with Cloud Cream? Cloud Cream effortlessly pairs with other skincare products from the PUR Beauty collection. We recommend pairing Cloud Cream with Sea Fresh Purifying Gel Foam Cleanser to help deeply cleanse skin before applying a serum, such as Go with the Glow Niacinamide Drops to help brighten the look of skin for a more radiant-looking appearance. As a last step, apply Cloud Cream Gel-to-Water Hydrating Essence Moisturizer.   To shop for Cloud Cream Gel-to-Water Hydrating Essence Moisturizer, or other best selling skincare to help elevate your daily routine, head to purcosmetics.com

We are super excited to be launching our new skincare line that is focused on the “less is more” approach to skincare! This new line of products includes skin-loving ingredients and our new packaging for a luxurious, eco-friendly experience. This week in the blog, we’re going to take you through the details of all five of our new products, as well as get some insight from our favorite board certified Dermatologist, Dr. Hadley King!   Sea Fresh Purifying Gel Foam Cleanser First up on our new skincare launch is our Sea Fresh Cleanser! This Purifying Gel Foam harnesses the power of the sea with conditioning marine-based extracts to gently wash away dead skin, dirt, oil, and other impurities without stripping the skin. Formulated with a hydrating blend of Sea Water, Sea Kelp and Green Algae, Sea Fresh helps replenish the skin’s moisture barrier with hydration for a more rejuvenated, healthier-looking complexion. Let’s see what Dr. King has to say about these indulgent ingredients below: “Sea Kelp and Green Algae condition the skin and offer antioxidant properties to help soothe the skin.  Another key ingredient is Sea Water--which has recently been trending on TikTok, so this can be positioned as a better way of taking advantage of the benefits of Sea Water.”   Ceretin Boost Age Defying Retinol Serum Next up we have Ceretin Boost! This Age Defying Retinol Serum helps plump, hydrate and firm the appearance of skin with age-defying benefits. Formulated with 2% Ceretin Complex, Niacinamide, and Marine Biotics, Ceretin Boost helps even the look of skin tone and texture while addressing the appearance of fine lines and wrinkles. This deeply hydrating and firming formula delivers a burst of microspheres that help keep ingredients in their purest form until released upon application. See how Dr. King uses Ceretin Boost below: “Because of the high concentration of Ceretin Complex ensuring more potent results from Retinol, I'd recommend applying it to clean skin at bedtime, starting every other night and increasing to every night as tolerated. Follow with a good moisturizer, like Get a Lift Firming Facial Cream Moisturizer.”   Tropical C Brightening Vitamin C & Peptide Moisturizer Brighten the look of dull, lackluster skin with Tropical C! This Brightening Vitamin C & Peptide Moisturizer helps improve the skin’s barrier function and awaken the appearance of skin with a burst of hydration. Formulated with Vitamin C, Peptides, and Hyaluronic Acid, Tropical C helps condition skin for a more radiant-looking complexion. See what Dr. King has to say about the formula of Tropical C below: “Enzymes are a great choice for those with sensitive skin who cannot tolerate Alpha and Beta Hydroxy Acids. They provide a gentler way to exfoliate and brighten the skin. Hyaluronic Acid and Aloe hydrate and soothe, while the Peptide enhances barrier function and provides anti-aging benefits.”   Rescue C Brightening Vitamin C & Peptide Eye Cream Up next, we have Rescue C, our Vitamin C & Peptide Eye Cream! Refresh the appearance of tired-looking eyes and give the look of a well-rested glow with this “perk me up” energizing eye cream. Formulated with Vitamin C, Caffeine, and Peptides, Rescue C helps brighten and hydrate the undereye area, while helping to reduce the look of puffiness for a firmer-looking appearance. This ultra-luxe, lightweight formula is super creamy and goes on smoothly for an energized look. See what Dr. King says about the ingredients in Rescue C below: “Squalane supports the skin barrier while Caffeine decreases puffiness, and the Peptide firms. Vitamin C's antioxidant properties also protect help from environmental damage and help brighten.”   Self Soothing Nourishing Probiotic Mask Last but not least, we have our Self Soothing Nourishing Probiotic Mask! This creamy, multitasking leave-on treatment and/or wash off mask is formulated with the soothing and comforting power of skin-conditioning Calendula, a Chamomile Extract, and a deeply hydrating Cucumber Extract. These skin-loving ingredients work together to help replenish the skin’s moisture barrier with hydration for a more rejuvenated, healthier-looking complexion. See why Dr. King recommends Self Soothing below: “Ceramides, Shea Butter, Safflower Seed Oil, and the Probiotic Complex support the skin barrier, while Cucumber, Chamomile and Cica help to soothe the skin. And Kaolin Clay absorbs excess sebum.  I'd recommend using it once a week.”   To shop these brand new skincare products with ingredients that are pure and simple, or to shop other best selling skincare products and multitasking beauty, head to purcosmetics.com  

If you have mature skin, it can be difficult to know which makeup and skincare is going to work best to get you the results you crave. With so many different anti-aging products on the market, where do you begin?! We consulted board certified, New York based dermatologist Dr. Hadley King to discuss different ingredients and products that are some of her skincare and beauty favorites that will work best for mature skin.   Cleanser The first step for mature skin is choosing a good cleanser! Our Forever Clean Gentle Facial Cleanser has a gentle formula that lathers away dirt, excess oil and stubborn makeup with maximum foam that’s sulfate-free. The indulgent formula encourages a healthier-looking complexion as it quickly breaks down unwanted daily impurities without stripping the skin of its natural oil. See why Dr. King recommends using Forever Clean for mature skin below: “Mature skin often becomes drier and more delicate or more vulnerable to becoming irritated by harsh or drying ingredients. I recommend a gentle cleanser, like PUR's Forever Clean Gentle Cleanser. The formulation contains Humectants to hydrate and emollients to support the skin barrier. It is also rich in Botanical Extracts which help to protect the skin from environmental damage.”   Serum Using serums and other skincare products such as cleansers and moisturizers that cater to your skin type is super important to ensure that you get the best results. For mature skin, we recommend using Go with the Glow Niacinamide Drops to help keep skin looking smooth and moisturized with an age-defying blend of Niacinamide, Vitamin C, and Superfoods. See why Dr. King suggests Go with the Glow below: “Niacinamide helps improve skin tone and texture, and the formulation is also rich in Vitamin C and other antioxidants that help to protect the skin from damage from environmental stressors.”    Moisturizer Get a Lift Firming Facial Cream is a great moisturizer for mature skin! This age-defying moisturizer helps address the look of lines, wrinkles and sagging skin with a triple-action formula to help visibly renew the skins appearance while helping to create a softer, smoother surface. See why Dr. King recommends Get a Lift below: “Get a Lift contains Humectants to hydrate the skin, emollients to support the skin barrier, and Occlusives to lock in moisture-- helping the skin to look plumper and smoother. It also contains Alfalfa Extract and Manihot Esculenta Tuber Extract for additional anti-aging properties.”     Foundation When it comes to foundation for mature skin, it is best to reach for something that has a thinner consistency with lighter coverage to not exaggerate any fine lines or wrinkles. Our 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 blurs the line between skincare and makeup to help enhance the look of your complexion and boost hydration for healthier-looking skin. See why Dr. King recommends this foundation below: “PUR’s 4-in-1 Tinted Moisturizer moisturizes while also providing additional anti-aging benefits from Retinol, Retinyl Palmitate, Antioxidants and Mineral Sunscreen.”   Setting Spray Having a hydrating setting spray is a great way to help set makeup and refresh skin throughout the day. We recommend using Lit Mist Illuminating Setting Spray as it instantly hydrates the complexion for an effortless glow, sets makeup and helps protect against signs of aging. Lit Mist helps revitalize the look of dull, tired skin, leaving behind a light, dewy shimmer for long-wear looks with effortless radiance to illuminate mature skin. See why Dr. King recommends Lit Mist below: “Any makeup routine can be followed by the Lit Mist Illuminating Setting Spray for extra hydration and antioxidants.”   To shop more products that work well with mature skin to create a full skincare and makeup routine, or to shop other bestselling skincare and beauty, head to purcosmetics.com

Happy anniversary to one of our fan favorite serums, Go with the Glow Niacinamide Drops! We can’t believe these Superfood drops hit the shelves only one year ago, and we couldn’t be more excited that you all love the drops as much as we do! This week in the blog, we are going to be going through the highlights of Go with the Glow with product reviews, comments from our favorite board certified dermatologist Dr. Hadley King, Tik Tok’s and press!     What is Go with the Glow? In case you haven’t heard by now, Go with the Glow Niacinamide Drops help reduce the appearance of dark spots while keeping skin looking smooth, even, and moisturized. Formulated with age-defying Niacinamide, Squalane, Vitamin C and a Superfood blend, these indulgent drops help reduce the appearance of redness while promoting a brighter, more radiant-looking complexion. In a perception study over 30 days with 34 respondents, 82.4% of users said their skin looked smoother while 80% said their skin appeared brighter.*     Let’s Hear from Our Customers! To begin our Go with the Glow highlights, we want to start by hearing some of our customer reviews! Go with the Glow could not have been as successful as it is without all of you. Here are some of our favorite reviews that real customers have left about Go with the Glow: Sarah G. 5.0 star rating “Best product I have used in a long time! Helps plump my skin, making it look and feel hydrated and youthful! The sheer glow this product gives is incredible and makes my skin look and feel so healthy!” Ktroeck24 5.0 star rating “Great! I love this facial serum! I have been using it for over a month now and it has my face so smooth, soft, and glowing! I don't even have to use makeup anymore. I will definitely purchase more when I run out.” Jnm78 5.0 star rating “I received my go with the glow facial serum and I love it! It has my face feeling so soft and not to mention the glow is added to my face. I would recommend this facial serum to anybody that would love to try it. Hopefully you will love it as much as I do!” Tone 5.0 star rating “This really gives my skin a beautiful glow. I am allergic to several things, so I have to be careful as to what I use on my face. But this is perfect for me! It gives me a clean natural look with the perfect glow. I just love it!”   Is it Dermatologist Approved? We consulted our favorite dermatologist Dr. Hadley King, a board certified dermatologist that is based in New York, to discuss our Go with the Glow drops! We asked Dr. King about her opinion on the ingredients and formula of this Niacinamide serum and if she believed this serum would be effective or not. See what Dr. King had to say about this serum below: ”Niacinamide, a form of vitamin B3, is a super star ingredient and multitasker. It's been shown in several studies to help reduce some signs of skin aging, particularly skin tone and texture,” says Dr. King. “Some studies have also found that it may help reduce the appearance of age spots and other forms of skin discoloration. And it can have stabilizing effects on the skin's barrier function, which can help improve moisture retention.”   On Social Media Seeing Go with the Glow featured on Tik Tok in your “get ready with me” videos or your everyday makeup routines is always exciting! Here are a couple of our favorite Tik Tok’s that feature our Go with the Glow Niacinamide Drops:   @breesglam on TikTok We love seeing this video from @breesglam! In this TikTok, she is responding to a comment asking what primer she recommends using. @breesglam responded and said that she uses Go with the Glow as a replacement for a primer “The one thing that I changed in my routine are the Go with the Glow drops! I prime my skin with this before applying my Love Your Selfie Longwear Foundation & Concealer for a more natural, skin-like finish.” @jamiemakeup on Tik Tok Jamie Greenberg, a renowned makeup artist who has done makeup on celebrities such as Kaley Cuoco and Chelsea Handler, featured our Go with the Glow drops on her TikTok! Jamie is showing us how she got a bride ready for her wedding day using our Go with the Glow drops. “We’re going to get you snatched!” says Jamie in her Tik Tok where she is using all PUR products for this brides special day.   Thank you all for Go with the Glow’s successful year! To shop more bestselling skincare and beauty products, head to purcosmetics.com to see more of what we have to offer! *In-house user trial over 30 days with 34 respondents. Participants used Go with the Glow Niacinamide Drops.

With the new year upon us, it’s time to revamp our skincare routine! Whether you are wanting to try out a new face serum or want to start incorporating a face mask into your skincare rotation, we’ve got just what you need to head into the new year with healthy-looking skin. This week on the blog, we have the help from Board-Certified Dermatologist Dr. Hadley King to discuss ingredients and products to try in the new year.     Step 1: Cleanser The first step of any skincare routine should always start with a cleanser to gentle cleanse the skin to remove any dirt, oil, or impurities. Dr. King recommends reaching for something gentle, such as Forever Clean Gentle Cleanser, to help restore balance to the complexion. Forever Clean is gentle enough to use every day to help maintain skins moisture and plumpness. See why Dr. King suggests starting with Forever Clean below: “I recommend the Forever Clean Gentle Cleanser because it gently cleanses without stripping the skin of its natural oils, and it contains Aloe, which has hydrating, and antioxidant properties.”     Step 2: Serum When choosing a serum, Dr. King recommends reaching for a multitasking serum, such as Go with the Glow, to help your skin in more ways with just one product. Go with the Glow Niacinamide Drops help even the appearance of skin tone and texture, locks in hydration and helps soften and soothe the skin all at once! See why else Dr. King loves this multitasking serum below: “Niacinamide, a form of vitamin B3, is a super star ingredient and multitasker. It's been shown in several studies to help reduce some signs of skin aging, particularly skin tone and texture. Some studies have also found that it may help reduce the appearance of age spots and other forms of skin discoloration.”     Step 3: Moisturizer Having a good moisturizer is essential to perfecting your skincare routine. We suggest our 4-in-1 Cloud Cream Gel-to-Water Hydrating Essence Moisturizer to provide hydration deep into the skin for plumper-looking skin. Cloud Cream hydrates, smooths, soothes, and primes the skin for 4-in-1 benefits. See what Dr. King has to say about the ingredients in Cloud Cream below: “This non-comedogenic formulation hydrates, supports the skin barrier and locks in moisture with Glycerin, Triglycerides and Shea Butter. It also contains Aloe, which hydrates and has as a number of other botanical extracts that have antioxidant properties. It also contains Lactic Acid, which hydrates and gently exfoliates to help keep pores clear.”     Step 4: Under Eyes The final step to any daily skincare routine is an undereye treatment! We love Tone Up Niacinamide Firming Eye Serum to help lift, smooth and plump the appearance of the undereye. Tone Up helps brighten and reduce the look of puffy under eyes for a healthier looking undereye. This Firming Eye Serum features powerhouse ingredient, Niacinamide, which Dr. King discusses below: “The Tone Up Niacinamide Firming Eye Serum is a great way to incorporate this multi-tasking ingredient into your skincare routine. I love the lightweight texture and cooling sensation that soothes and can help to de-puff. Sodium Hyaluronate hydrates the skin and Squalane support the skin barrier--together they make the skin look smoother and plumper.”     Step 5: Face Mask Incorporating a face mask into your skincare routine is a great way to exfoliate and deeply cleanse the skin. Using a mask such as Downtown Detox, a Detoxifying Black Lemon Mask, can help draw out pore-clogging impurities and excess oil for brighter, more radiant-looking skin. See why Dr. King recommends adding Downtown Detox into your skincare routing below: “The Downtown Detox Detoxifying Black Lemon Mask is a great option because it contains Bentonite Clay and Charcoal, which help to absorb and remove excess oil, as well as Lactic Acid, which gently exfoliates.”   To shop our bestselling skincare products to help with your skincare concerns or other must-have beauty items, head to purcosmetics.com

Are you wondering how celebrities and influencers always have picture-perfect makeup? We reached out to professional makeup artist Jamie Greenberg, who is a LA based makeup artists with celebrity clients such as Radisha Jones and Kaley Cuoco, to find out her tips and tricks so our makeup can be flawless for all of your upcoming holiday parties this season.     Step 1: Start with Clean Skin Starting with clean skin is an essential first step for any MUA approved makeup routine. Making sure that you are starting with a blank slate is the best way to ensure that your end result can look its best. We love starting with Forever Clean Gentle Cleanser to remove excess oil and help restore balance to the complexion. See why Jamie is so passionate about starting with clean skin below:   “I like to compare prepping your skin to preparing a canvas for a painting—you’re literally preparing your skin for the makeup you’re about to put on it!”     Step 2: Don’t Skip Out on Skincare! Using a brightening serum can help take your makeup to the next level. We love using Go with the Glow Niacinamide Drops to add a radiant-looking glow to the skin to help reduce redness and promote a brighter, plumper-looking complexion. Having a hydrating skincare routine before applying makeup will help your makeup last longer and look more natural throughout the day. We love what Jamie had to say about skincare below:   “Great skincare isn’t even an option… it’s like drinking water. EVERYONE NEEDS IT! Half of a good makeup look comes from prepping the skin beforehand. Cleansing, hydrating, using SPF… all of that contributes so much to the looks you see on red carpets or Instagram. On top of that, the better your skincare routine, the less makeup you need to achieve that gorgeous glow we all strive for. It’s a no brainer… take care of your skin!”      Step 3: Eyes Before Face Applying your eye makeup before going in with foundation and/or concealer allows you to clean up any fallen eyeshadow or smudged eyeliner without messing up your base. This is especially true if you are going in with darker eyeshadow colors that may have fallout. One of our favorite palettes for holiday parties is our On Point Eyeshadow Palette in shade “Saturday (Bolds).” This color story is so fun for holiday glam and can help you create the perfect smoky eye. See Jamie’s technique for applying eyeshadow below:   “Don’t be afraid to blend some darker colors in the corners of your eyes. Some days I like to put a lighter shade on my lid and blend darker into the corner and some days I like to do dark on my lid and get lighter as I go up. I love the idea of using [eyeshadow] as an eyeliner as well.”     Step 4: Don’t Go Too Heavy with Foundation When doing a full glam makeup look, there is no need to pile on foundation! We love using a tinted moisturizer like our 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 when doing party makeup as it is more comfortable on the skin and allows your natural skin to shine through (especially with the proper skincare!). See why Jamie reaches for our tinted moisturizer below:   “It moisturizes, primes, covers, and protects from the sun. The ingredients are amazing: Sodium Hyaluronate, Aloe and Vitamin E to hydrate, Ceretin Complex with Retinol to diminish the look of lines and wrinkles, and Chamomile and Shea Butter to help soothe.”     Step 5: Neutral Lips to Balance Out Sparkly Eyes When doing a bold smoky eye, we like to balance out our look with a neutral lip. Our Silky Pout Creamy Lip Chubby in shade Blushing Rose is a perfect dusty nude to pair with a dark eye look. Silky Pout has a creamy skincare-infused formula that helps to condition and protect lips while leaving a natural flush of pigment rich color. See Jamie’s review on our Lip Chubbies below:   “These are so easy to swipe on. They feel great. You can layer them, wear them alone, and or put a gloss on top of it. And of course, they’re good for you.”   If you try out any of these tips for your next holiday party or event, be sure to tag us @purcosmetics so we can check out your looks! To see more of our bestselling beauty and skincare products, head over to purcosmetics.com    

The under-eye area often gets overlooked, as we are prone to cover our dark circles with layers of concealer instead of trying to fix the issue. Taking care of the under eye area can help reduce the look of puffiness, dark under eye circles, and dry under eyes. In this blog, we are going to be going through three different products to implement into your eye care routine with the help of award-winning dermatologist, Dr. Hadley King.     Yes, You Should Be Using an Eye Cream Using an eye cream helps to smooth the under eyes, as well as help with dark circles and fine lines. Tone Up, our Niacinamide Firming Eye Serum has an antioxidant rich formula that helps reduce the appearance of fine lines, wrinkles, dark circles, and crow’s feet. This lightweight, cooling eye serum helps reduce the look of puffy, tired under eyes for plumper, softer-looking skin. Niacinamide is the key ingredient in Tone Up as it helps to even the appearance of skin tone and texture while addressing the appearance of fine lines and wrinkles. When we asked Dr. King about Tone Up, and specifically about Niacinamide, she said:  “Niacinamide is also a potent antioxidant that brightens skin by fading hyperpigmentation and reducing redness. And it increases the skin's production of ceramides, which help strengthen the skin barrier, preventing loss of moisture. The Tone Up Niacinamide Firming Eye Serum is a great way to incorporate this multi-tasking ingredient into your skincare routine. I love the lightweight texture and cooling sensation that soothes and can help to de-puff.”       Skincare Is Fun! Under eye patches are a great way to give some extra TLC to your under eyes. Our best selling Mellow Eyes Hemp Infused Eye Patches help reduce the look of puffiness, brighten and smooth the appearance of the under-eye area. Formulates with Hemp Seed Oil, Green Tea, and Cooling Cucumber Extract, these nutrient-rich eye patches help seal in moisture while revitalizing tired, dehydrated under eyes. We love to use these under eyes first thing in the morning to help refresh skin before taking on the day. See why Dr. King loves Mellow Eyes below: “PUR Mellow Eyes Hemp Infused Eye Patches have a great texture and are fun to use! Glycerin and Sodium Hyaluronate hydrate the skin and Hemp Seed Oil and Argan Oil support the skin barrier, to help make the skin look plump, smooth and healthy.”  **Pro Tip: Store Mellow Eyes in the fridge to add an extra cooling sensation to the under eyes.   Say Goodbye to Puffy Under Eyes Pamper your eyes and improve your look as you achieve the perfect eye makeup application with this hydrating, all-purpose, cooling HydraGel Lift Under Eye Perfecting Primer! Formulated with a blend of Caffeine and an Encapsulated Water Complex, this unique under eye primer helps prep and smooth the skin under the eye for an instantly brighter, firmer, lifted look while blurring imperfections for easier concealer application. See what Dr. King has to say about the benefits of HydraGel Lift below: “Caffeine can constrict superficial blood vessels in the under-eye area, resulting in decreased puffiness. It can also enhance the absorption of other ingredients.”   To see more eye care products, or other best selling skincare and beauty products, head over to purcosmetics.com  

This week on the blog we have Dr. Hadley King, a highly respected New York based dermatologist that specializes in medical and cosmetic dermatology. Dr. King has been featured on Good Morning America and in numerous publications including Harper's Bazaar, Glamour, Women's Health, Refinery 29, Men's Health, Elle, Good Housekeeping, Self and many more. This week, Dr. King is going to pop into the blog to share her favorite skincare products for different skin types.     Recommended Products for Sensitive Skin If you frequently notice redness, burning, or tingling sensations when applying your nightly skincare, you may have sensitive skin. Here are Dr. Hadley King’s recs for skin care that helps meet sensitive skin needs:   Get A Lift Firming Facial Cream Moisturizer Get A Lift is an Antioxidant rich Firming Facial Cream Moisturizer that features a moisture-boosting formula to help protect and brighten skin’s appearance. The non-greasy, lightweight formula helps give skin a more even-looking skin tone and texture. See why Dr. King suggests this product below:   “The Get a Lift Firming Facial Cream is a nice option for sensitive skin because it contains moisturizing ingredients as well as Oat Kernel Extract, which helps to support and protect the skin barrier.”   Forever Clean Gentle Cleanser Forever Clean cleanser helps to gently cleanse away dirt, impurities, and makeup, while helping replenish and restore balance to the complexion. Forever Clean is gentle enough to use every day to help soothe sensitive skin. See what Dr. King has to say about Forever Clean below:   “I also recommend the Forever Clean Gentle Cleanser because it gently cleanses without stripping the skin of its natural oils, and it contains Aloe, which has hydrating properties.”   Recommended Products for Blemish Prone/Oily Skin If you find that your skin becomes shiny throughout the day, or if you experience breakouts on the skin, we suggest the following products to help address blemish prone/oily skin needs:   Downtown Detox Detoxifying Black Lemon Face Mask Downtown Detox is a Detoxifying Black Lemon Face Mask with Charcoal and Absorbent Clay that helps draw out pore-clogging impurities and excess oil to cleanse away pore-clogging impurities for a visibly brighter, more radiant-looking complexion. See why Dr. King recommends Downtown Detox below:   “The Downtown Detox Detoxifying Black Lemon Mask is another great option because it contains Bentonite Clay and Charcoal, which help to absorb and remove excess sebum, as well as Lactic Acid, which gently exfoliates.”   See No More Deep Pore Cleanser See No More exfoliating deep pore cleanser visibly helps smooth and diminish the appearance of blemishes and skin imperfections while helping to minimize the appearance of pores. See No More has a skincare-infused formula that helps reduce the appearance of an uneven skin tone. See why Dr. King suggests See No More for combination skin below:   “The See No More Deep Pore Cleanser is also great for oily and acne-prone skin because it contains both Salicylic Acid and Lactic Acid to gently exfoliate to help prevent and treat clogged pores.”   Recommended Products for Fine Lines and Wrinkles If you are looking to address fine lines and wrinkles and crave a smoother looking complexion, we recommend the following products:   Get A Lift Firming Facial Cream Moisturizer Get A Lift is a moisturizer that combines multiple age-defying ingredients in one luxurious face cream that helps tighten, lift, and restore the look of skin’s youthful resilience. The Ceramide-rich formula helps tighten, restore firmness, and retain skin’s moisture. See why Dr. King recommends this product below:   “The Get a Lift Firming Facial Cream is also great for anti-aging because it contains Humectants, Emollients and Occlusives to hydrate and moisturize to visibly plump and smooth the skin, as well as Antioxidants to protect the skin.”   Tone Up Niacinamide Firming Eye Serum Tone Up is a Niacinamide Firming Eye Serum that helps to lift, smooth and plump the appearance of skin in the under-eye area. This luxe eye serum features an antioxidant rich formula that helps reduce the appearance of fine lines, wrinkles, dark circles, and crow’s feet.   “The Tone Up Niacinamide Firming Eye Serum contains Humectants to hydrate the skin and Emollients to support the skin barrier. It also contains antioxidants to help protect the skin, and Niacinamide, which can help improve skin tone and texture.”   Recommended Products for Combination Skin If your skin is oily in some areas (like the T-zone) and dry in other areas, you may have combination skin. We suggest the following skincare products to help balance combination skin:   4-in-1 Correcting Primer Anti-Blemish & Mattifying Primer 4-in-1 Correcting Primer instantly blurs the look of imperfections while helping address blemish-prone skin and helping control shine with conditioning skincare ingredients. The skincare-infused formula helps control shine and minimize the look of pores. See why Dr. King suggests this primer for combination skin:   “The Anti-Blemish & Mattifying Acne Treatment 4-in-1 Correcting Primer is great for combination skin because it can be applied specifically to the area that tends to be oiler—such as the T Zone or hormonal areas.”   Get A Lift Firming Facial Cream Moisturizer Get a Lift is a non-greasy moisturizer that helps the skin retain moisture while helping to create a softer, smoother-looking appearance. Get a Lift Firming Facial Cream Moisturizer is a great option for combination skin as the non-greasy, yet moisture-boosting formula will help to balance out the skin. See why Dr. Kind suggests this moisturizer below:   “The Get a Lift Firming Facial Cream is very moisturizing but has a light texture and absorbs quickly—perfect for combination skin.”   Recommended Products for Dry Skin If you find that your skin tends to look and feel rough, itchy, or flaky, you may have dry skin. We suggest the following products to help provide extra hydration for dry skin:    Get a Lift Firming Facial Cream Moisturizer Get a Lift is great option as a moisturizer for dry skin because it contains hydrating ingredients such as Linoleic Fatty Acids (Omega 6), Ceramides and Oat Kernel Extract to help soothe the skin while helping to promote a softer, smoother texture. See why Dr. King loves Get a Lift for dry skin below:   “The Get a Lift Firming Facial Cream is a nice option for dry skin because it contains moisturizing ingredients as well as Oat Kernel Extract, which helps to support and protect the skin barrier.”   Melt Away Gel Oil Makeup Remover Melt Away is a uber-gentle multi-action makeup remover that helps provide much needed hydration to the skin without stripping the skin of its natural oils. This Gel Oil Makeup Remover is formulated with conditioning ingredients such as Panthenol, Sunflower Seed Oil and Olive Oil to help condition skin for a softer appearance whole also breaking down makeup. See why Dr. King recommends Melt Away for dry skin below:   “The Melt Away Gel Oil Makeup Remover is also good for dry skin because it breaks down and removes makeup without drying the skin.  And it contains Emollients to support the skin barrier.”   To learn more about bestselling PUR skincare for specific skin concerns, head to PURcosmetics.com

September is officially Self Improvement Month! That means it is time to focus on self-improvement and find ways to make your everyday life a *little* bit better. Whether that be reading a good book, eating a healthy meal, or catching up on your rest, self-care is important year round. Sit back and relax as we go through how to create the ultimate skincare routine to help elevate your Self Improvement Month with our favorite skincare products.     Clean Slate In order to have a true self care spa day, it is important to ensure that your skin is cleansed and prepped before going in with any other skincare products. Forever Clean Gentle Cleanser helps maintain the skin’s moisture and plumpness with a skincare-infused formula to help reduce the appearance of an uneven skin tone. With Green Tea, Ginseng, and Vitamin B, this complexion-boosting blend helps address signs of premature aging while helping to renew the skin’s appearance. Starting with the Forever Clean Cleanser is a great way to ensure that you have a clean face to work with before moving on in your skincare routine.   Que the Cucumbers For year and years, we have seen the image of self care be a green face mask while sitting in the bathtub with cucumbers over our eyes. While it is not necessary to do the whole movie-scene self care, putting on a detoxifying face mask to clean our pores can make you feel refreshed. Dirty Girl Detoxifying Face Mudd Masque with Pascalite Clay draws out pore-clogging impurities and exfoliates dead skin for a brighter and smoother-looking complexion. The gentle skin care ingredients, including Echinacea Purpurea Extract and Cucumber Extract, help to hydrate and soothe the skin, leaving behind a brighter and healthier-looking complexion. If you are looking for a reset for look of your skin while working on self-improvement, fan-favorite Dirty Girl mask is the way to go.     Get Your Glow On Nothing screams self care more than having dewy, glowing-looking skin. Go with the Glow Niacinamide Drops can help give you a fresh look with ingredients such as Squalane and Superfood Blends of Kale, Spinach, Aloe, and Lavender that help improve skin hydration for the radiant-looking glow we all crave. If you really want to take your self care up a notch, add a couple of drops of Go with the Glow to your favorite foundation or tinted moisturizer to give yourself the ultimate hydrating glow look.   Sitting on Cloud Nine Making sure your skin is hydrated and soothed is an important part of maintaining self care. This Cloud Cream Gel-to-Water Hydrating Essence Moisturizer is 4-in-1, meaning it will hydrate, soothe, smooth, and prime the skin. Hydrating ingredients such as Green Algae Extract, Green Tea, and Aloe work together to help protect skin from visible blue light, reduce the appearance of redness, and help address premature signs of aging.   PÜR Pro Tip: Don’t forget about the skin on your neck, décolleté, and lips! Along with the face, it’s important to moisturize these areas for hydrating, youthful-looking benefits.   Bye-Bye, Tired Looking Eyes! An eye cream or eye serum is essential for a self care skincare routine. Best Selling Tone Up Niacinamide Firming Eye Serum helps to lift, smooth, and plump the appearance of the undereye area. With ingredients such as Squalane, Aloe, and Niacinamide, this eye serum helps even the appearance of skin tone, softens the look of skin, and soothes dry skin to help reduce the appearance of redness. If you stayed up too late last night watching re-runs of Friends (that’s self care, right?!), this eye serum will help replenish and restore the look of skin to  help reduce the look of puffy, tired eyes.     Nothing Says Self Care More… Eye mask patches have taken the self care world by storm—and for good reason! Nothing screams “I take care of myself” more than an undereye mask selfie on your Insta Story. These Mellow Eyes Hemp Infused Eye Patches help reduce the look of puffiness, brighten, and smooth the appearance of the undereye area. These eye mask patches are perfect when prepping for concealer application or for refreshing the skin while helping to address dark circles and tired, dehydrated under eyes.   PÜR Pro Tip: Multi-mask by applying Mellow Eyes and Dirty Girl Mudd Masque for the ultimate masking and self care experience.

PÜR-fecting the basics of your skincare routine can make all the difference when it comes to showcasing a healthier-looking complexion. But with so many options out there, how do you know which cleanser is best for your skin?

One of the best parts about spring is getting to switch up your skin care and beauty routine for the warmer months. From an SPF moisturizer, toner and skincare exfoliator to adding a more hydrating serum and skin treatment into your skin care routine—spring is the time to help refresh the look of your complexion and prep for that summertime glow. And while our skin tends to get a lot of attention in the warm weather (hello, don’t forget sunscreen), there is one very important part of the face that we tend to overlook: the lips. That’s right, your pout deserves the same love and attention that you give to your skin. Not only are the lips more delicate than your complexion, but between all that talking, chewing and breathing, they put in the work. So, treat your lips to some TLC this spring with 3 easy steps that will help rev up your lip routine: 1. Exfoliate Your Pout Exfoliation is key to polishing away dry, dull skin—even on the lips. If you tend to have lips that are cracked or peeling, work in a light lip exfoliation 1-2x a week. This will help sluff away chapped skin while giving the lips a refreshing pick-me-up (something we could all use for spring.) To help exfoliate, feel free to use a gentle sugar scrub that is specifically formulated for the lips or apply your favorite face exfoliator to the pout in gentle circular motions. 2. Apply a Lip Treatment Yet again, just like your skin, your lips need their own special treatment—preferably in the form of an actual lip treatment. Similar to lip balms, a lip treatment tends to have a thicker texture that coats the lips in nourishing skincare ingredients and helps lock in moisture. Applying a lip treatment throughout the week (or throughout the day) will help indulge your lips to the hydrating ingredients they need to look their best, while giving you the perfect base to lay a matte red lipstick or shiny nude lip gloss. Reach For: Forever Soft Rejuvenating Lip Treatment | Formulated with CBD and Sunflower Oil, this Rejuvenating Lip Treatment wraps the lips in a cooling sensation and helps instantly nourish the skin for a softer, smoother-looking pout. 3. Mix Makeup and Skincare No, we aren’t saying to mix your moisturizer into your lipstick—because we’ve already done it for you (sort of). The beauty of PÜR is that all of our products are infused with skincare inspired ingredients that help indulge the skin while you wear them. The same holds true for our lip products! Next time you want to rock a bold lip or a nude pout, make sure to choose multi-tasking products that cater to your lips needs while helping you look utterly stunning. Finding a staple lipstick or lip gloss that features hydrating ingredients like CBD, Vitamin E and Fruit Extracts will help nourish the lips and leave your pout looking soft and supple. Reach For: 4-in-1 Lip Duo | Flaunt your lips however you choose with this versatile Lip Duo that features a creamy, matte lip stain on one end and a hydrating lip oil on the other. Packed with Agave, Cranberry and Sunflower Oil, this highly pigmented Lip Duo moisturizes and nourishes the lips while coating them in stand-out colour. OR Hybrid Balm CBD Hydrating Tinted Lip and Cheek Balm | When “natural” lip days are calling, indulge your lips to the Hybrid Balm that nourishes, moisturizes and hydrates the lips with the help of CBD, Shea Butter and Vitamin C.