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Introducing Bio Charged, a Plant-Powered Volumizing Mascara to help instantly amplify the look of your lashes with 91% naturally derived ingredients* for visible volume and a full-bodied lash! This week in the blog, we are sharing all the details on this exciting new launch and how to give your lashes undeniable volume with our newest clean mascara. All Things Bio Charged Give your lashes a boost of lash-loving volume with Bio Charged! Bio Charged is a clean Plant-Powered Volumizing Mascara that helps instantly amplify the look of lashes without clumping or smudging for natural-looking bold lashes with visible volume. The clean, fuss-free formula effortlessly enhances the look of natural lashes without clumping or smudging for a mascara you are sure to love! Plus, the lightweight monomaterial component ensures easy recycling for a new era of mascara that you can feel good about using. What is Bio Charged Formulated with? Bio Charged is enriched with a hybrid complex of clean 91% naturally derived ingredients* including Fermented Red Ginseng, Shea Butter, Vitamin C and Pea Protein to help strengthen the appearance of lashes for undeniable volume and a full-bodied look with a pure from wand-to-goop formula. Bio Charged features a biobased lash-hugging fiber brush made from conditioning Castor Oil to help deliver the look of stunning lashes with just-the-right-touch of TLC. *Including water. Naturalness according to ISO 16128 standard. How to Use Bio Charged To help give your lashes a more volumized look, begin by placing the mascara wand at the base of your lashes, then hold for a few seconds to set. Wiggle the wand in a back-and-forth motion and repeat to build. Use the wand vertically to apply to the lower lash line. Bio Charged pairs perfectly with Fully Charged Mascara Primer Powered by Magnetic Technology to help add extra length and volume to your lashes. What to Pair with Bio Charged for the Ultimate Eye Makeup Look To create your perfect makeup look, we recommend pairing Bio Charged with the On Point Eyeliner Pencil and On Point Tint Creamy Eyeshadow & Primer with Peptides! On Point is a waterproof Eyeliner Pencil that glides on effortlessly for soft definition and a long-lasting customizable look and is available in a neutral brown and deep black shade that can help take your look from day to night. Add some shimmer with the On Point Tint Creamy Eyeshadow & Primer with Peptides that features a luxe, cream-to-powder formula with smoothing, high-performance pigments in shimmery, crease-resistant shades for effortless eye makeup looks!   To shop for Bio Charged Plant-Powered Volumizing Mascara, or other beauty and skincare must-haves, head to purcosmetics.com

Taking time to do your makeup can be stressful, especially if you are in a rush! Between doing your skincare, fixing your hair, and getting ready for whatever the day holds, it can be hard to dedicate more than 20 minutes to your appearance. This week in the blog, we are going to be going through our favorite quick makeup routines to help you look fabulous in no time!   The 5 Minute Lazy Sunday Makeup Routine If you are wanting to wear a little bit of makeup but don’t want to dedicate a long time to get ready, the 5 Minute Lazy Sunday Makeup Routine is for you! Our 5 Minute Lazy Sunday Makeup Routine has everything you need to put your best face forward, including our indulgent 4-in-1 Cloud Cream Gel-to-Water Hydrating Essence Moisturizer, our best selling 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15, and a Fully Charged Mascara Powered by Magnetic Technology. To try out this routine, we recommend following these steps: Step 1: Apply Cloud Cream Gel-to-Water Hydrating Essence Moisturizer onto freshly cleansed skin to help hydrate and prep the skin. Step 2: Using a Skin Perfecting Foundation Brush (not included) or a Chisel Brush (not included), apply the 4-in-1 Pressed Mineral Makeup Broad Spectrum 15 in circular motions until desired coverage is achieved. Step 3: Place the Fully Charged Mascara Powered by Magnetic Technology mascara wand at the base of lashes, then hold for a few seconds to set. Wiggle the wand in a back-and-forth motion and repeat to build. Use the wand vertically to apply to the lower lash line.   The 10 Minute Work Week Makeup Routine If you want to save time getting ready but still look put together with a bit of glam, our 10 Minute Work Week Makeup Routine is for you! Our 10 Minute Work Week Routine has everything you need for an on-the-go look that can have you out the door in just ten minutes. To try out this routine, we recommend following these steps: Step 1: Apply Cloud Cream Gel-to-Water Hydrating Essence Moisturizer onto freshly cleansed skin. Step 2: Use your fingers to apply 4-in-1 Correcting Primer Energize & Rescue to clean, dry skin and let dry. Step 3: Using a Skin Perfecting Foundation Brush (not included) or a Chisel Brush (not included), apply the 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 in circular motions until desired coverage is achieved, or smooth a small amount of 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 onto clean skin and blend for desired coverage. Step 4: Using Silky Pout Creamy Lip Chubby, use the point of the pencil to line lips, then hold the angled edge of the pencil tip flat against lips to fill in lips with full coverage color. Dot the pencil on the cheeks and blend in with fingers until desired color is achieved. Step 5: Place the Fully Charged Mascara Powered by Magnetic Technology mascara wand at the base of lashes, then hold for a few seconds to set. Wiggle the wand in a back-and-forth motion and repeat to build. Use the wand vertically to apply to the lower lash line.   The 20 Minute Date Night Makeup Routine If you’re getting ready for a date night but don’t want to spend too much time getting ready, our 20 Minute Date Night Makeup Routine is for you! Get glam with this customizable 6-piece bundle that includes everything you need for the perfect night out look. To try out this routine, we recommend following these steps: Step 1: Apply Cloud Cream Gel-to-Water Hydrating Essence Moisturizer onto freshly cleansed skin. Step 2: Use your fingers to apply 4-in-1 Correcting Primer Energize & Rescue to clean, dry skin and let dry. Step 3: Using a Skin Perfecting Foundation Brush (not included) or a Chisel Brush (not included), apply the 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 in circular motions until desired coverage is achieved, or smooth a small amount of 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 onto clean skin and blend for desired coverage. Step 4: Using a Blurring Powder Brush (not included), sweep Skin Perfecting Powder Blushing Act over the apples of your cheeks, blending along the cheekbones to your hairline. Build as desired. Step 5: Place the Fully Charged Mascara Powered by Magnetic Technology mascara wand at the base of lashes, then hold for a few seconds to set. Wiggle the wand in a back-and-forth motion and repeat to build. Use the wand vertically to apply to the lower lash line. Step 6: Using Silky Pout Creamy Lip Chubby, use the point of the pencil to line lips, then hold the angled edge of the pencil tip flat against lips to fill in lips with full coverage color. Dot the pencil on the cheeks and blend in with fingers until desired color is achieved.   To shop these kits and other multitasking beauty and skincare products, head to purcosmetics.com    

As Spring time approaches, it’s time to give our makeup routine a refresh! Whether you are looking to save time getting ready, start using less products, or just want a good reset, our multitasking products are the perfect additions to your makeup routine. This week in the blog we are going through some of our favorite beauty products and how to use them for a perfectly simple yet chic look.   A Multi-Tasking Must-Have First up on our makeup revamp, we have our bestselling 4-in-1 Pressed Mineral Makeup with Broad Spectrum SPF 15! This fan-favorite powder works as a foundation, concealer, powder, and sunscreen all in one product. The medium, buildable coverage leaves behind a natural finish with a lightweight feel. Formulated with Waltheria Extract, Shea Butter, and our Proprietary Ceretin Complex, this powder helps improve the look of skin tone and texture while also helping to diminish the look of fine lines and wrinkles.   To apply, we suggest using our Chisel Brush and applying the powder in circular motions to attain an even and flawless-looking finish until desired coverage is achieved. This Chisel Brush is designed to provide buildable, controlled coverage and is a perfect companion with the pressed powder!     Sculpt, Conceal, and Brighten Up next, refresh your look by trying a new concealer! Our 4-in-1 Sculpting Concealer helps to cover the look of imperfections, brightens, and renews the appearance of skin with Encapsulated Retinol and antioxidant-rich superfood ingredients. This naturally-moisturizing formula blends out seamlessly as it helps to reduce the appearance of blemishes, redness, fine lines and wrinkles, uneven skin tone, and hyperpigmentation. Formulated with Sodium Hyaluronate and our Proprietary Ceretin Complex, our Sculpting Concealer helps reduce dryness while locking in hydration for plumper-looking skin.     Take Your Lashes to the Next Level If you want to revamp your lashes to look thicker and more volumized, look no further! Our bestselling Fully Charged Mascara Powered by Magnetic Technology acts like a magnet as it attracts negatively charged lashes to the positively charged formula so each stroke coats lashes for all-day performance. Formulated with Biotin, Peptides and Carnauba Wax, Fully Charged helps condition lashes to help prevent premature lash fall out as it separates and sets each lash for length, volume, and curl.     Pops of Color Last but certainly not least for our makeup revamp list, we’re adding some color! We love using our Silky Pout Creamy Lip Chubbies as a 2-in-1 cheek and lip product. This creamy skincare-infused lip pencil is formulated with Sunflower Seed Oil and Rosemary Leaf Extract to help protect skin from environmental stressors and prevent signs of aging. Available in four lip-indulgent colors, the Lip Chubbies leave a natural flush of pigment-rich color for a perfectly rosy look.   To shop more multitasking beauty to revamp your makeup look, as well as other best selling makeup and skincare, head to purcosmetics.com.

In honor of National Lash Day, we want to talk about the ins and outs of lashes! Your eyelashes are more than just an accessory to your fabulous full-glam looks, so this week in the blog we are going to be going through how to care for your lashes, our favorite mascara to reach for, and how to take your look from day to night in one easy step.     Lash Care 101 The first step to having naturally luscious lashes is to ensure that you are taking the proper care of your lashes. This starts with ensuring that your lashes are clean, especially when you are going to bed or after going to the gym. We recommend using our Melt Away Gel Oil Makeup Remover to help breakdown makeup while providing much-needed hydration. A blend of six essential oils help break down stubborn makeup as the gel-to-milk formula removes excess oil, dirt, and daily impurities.     Look Carefully at Ingredients It is no secret that the eye area is sensitive due to the skin on and under our eyes being especially thin. Because of this, it’s uber important to make sure that we are taking the proper care of our undereyes. Our Tone Up Niacinamide Firming Eye Serum has an antioxidant rich formula with multiple hydrators and vitamins to help replenish and restore the undereyes for a visibly firmer and smoother appearance.       Our Fav Mascara It is especially important to make sure that the mascara that you apply to your lashes is full of good-for-you ingredients. Our best selling Fully Charged Mascara Powered by Magnetic Technology has a lash-loving formula that helps fight premature lash fallout for the appearance of thicker, longer-looking lashes. A powerful blend of Biotin and Peptides deliver lash-conditioning ingredients and shine to help separate and set each lash for all day length, volume, and curl.     Day to Night To take your makeup look from day to night without having to take your makeup off and start over, try adding false lashes! Our Pro Eyelashes are handmade and feature lightweight synthetic silk fibers that add some extra glam to your look with fully customizable definition. To apply our falsies, we recommend our Pro Eyelash Glue that’s easy-to-apply with an ultra-thin brush applicator. This lash glue is formulated with Vitamin E to help moisturize and soothe the delicate skin around the eye area with a longwearing, Latex-free formula.   To shop more of our fan-favorite mascaras and other under eye treatments, head to purcosmetics.com to see more lash favorites to celebrate National Lash Day.

February 14th is right around the corner, and that means it is time to decide on some Valentine’s Day makeup and gift ideas! Whether you are deciding on your look for a romantic date or a night out with friends, we’ve got you covered. Keep reading for our sweet Valentine’s makeup ideas that can also be used as gifts for friends!   Soft and Sweet For our first Valentine’s inspired makeup look, we have this soft and subtle eyeshadow using one of our On Point Eyeshadow Palettes in shade Wednesday (Neutrals). This look is perfect for a Galentine’s date with friends, or this palette would be a great gift for a friend that enjoys trying out new eyeshadow looks. To recreate this simple yet sweet eyeshadow, follow the steps below: Step 1: With a fluffy blending brush, use shade “We Wear Pink” all over the eyelid up to the crease. Blend the color outwards so it fans out towards the tail of the eyebrow. Step 2: Next, with either a packing eyeshadow brush or your finger, apply shade “Polo Club” all over the eyelid. Be careful not to take this color up too high because we want the pink in the crease to show. Step 3: Last but not least, use Fully Charged Mascara Powered by Magnetic Technology by placing the mascara wand at the base of lashes and wiggle the wand back-and-forth and repeat to build.    I’m Blushing! For a blushing appearance, our Skin Perfecting Powder Blushing Act in Berry Beautiful is the perfect color to add a rosy flush to the face. We love this blushing look for an outdoor picnic or something where you don’t want to have on *toooo* much makeup but still want to have a little color. If you want to share the love of blush this Valentine’s day, we suggest giving one of our Blushing Acts to one of your besties. To give yourself this blushing moment, follow the steps below: Step 1: To make sure our face makeup lasts all day, begin with 4-in-1 Correcting Primer Prep & Perfect and apply all over the face and rubbing the primer in with your hands. Step 2: Next, once your skin is primed, apply our 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 to help enhance the look of your complexion. You can apply this with your hands or a chisel brush depending on your preference. Step 3: Now, for the star of the show, apply shade Berry Beautiful in our Skin Perfecting Powder Blushing Act with a fluffy brush along the apples of the cheeks.   Give ‘Em a Kiss To give your lips the Valentine’s Day treatment, try out our Silky Pout Creamy Lip Chubby in shade Raspberry Spritz! This sweet honey pink shade helps condition and protect your lips while giving a natural flush of pigment-rich color. This look is perfect for a romantic dinner or a brunch with friends! If you have a girlfriend that loves trying out new lip colors, this would also be a perfect gift. To learn how to recreate this all-pink look, follow the steps below: Step One: Using a Silky Pout Creamy Lip Chubby in shade Raspberry Spritz, apply the color on the apples of the cheeks and blend with your finger for a cream blush look. Step Two: With the same Raspberry Spritz, dab the Lip Chubby on the lips until desired opaqueness is desired for a perfectly monochrome look.   All the Drama For a look with a dramatic flair, try adding a winged eyeliner! Our On Point Waterproof Liquid Eyeliner Pen has a fine, flexible, felt-tip applicator that gently glides along the lash line to give eyes instant definition. We love adding a winged eyeliner when taking a makeup look from day to night to add a sultry look. If you have a friend who always has on winged liner, this would also be a great gift idea! To learn how to apply liquid eyeliner, follow the steps below: Step One: Hold the eyeliner pen in the inner corner of the eye. Gently glide the pen along the lash line holding the pen still and steady. Step Two: Once you get to the end of the eye, gently flick the eyeliner upwards and out to create a wing. **Pro tip: Use a piece of tape and place it on the edge of your outer lash line where you want your wing to go. Draw the wing along the tape and then remove the tape. Viola! A clean winged eyeliner.   To shop more bestselling beauty to create your perfect Valentine’s Day look, or if you are searching for more gift ideas for your girlfriends, head to purcosmetics.com

Hemp Seed Oil is getting the spotlight this week on the blog as this skindulgent ingredient is filled with amazing benefits for the skin! February 4th is National Hemp Day, and in honor of this holiday we are going to be going through the uses of Hemp and how you can implement it in your routines. If you are curious about the use of Hemp and how we implement it in our products, this blog is for you!   What Is Hemp, Anyway? Before we dive into Hemp infused skincare and makeup, let’s start with the basics. Hemp is a legal ingredient that is derived from Cannabis but is grown specifically for industrial or medicinal use. Hemp is used for a variety of products and activities such as clothing, gardening, cooking, composting, and most importantly—beauty! When Hemp Seed Oil is used in beauty products, it brings soothing and hydrating qualities to the skin. If you are interested in adding Hemp into your skincare and makeup routines, here are a few of our favorite products to get you started. Hemp-Infused Undereye PatchesFirst up on our Hemp-infused faves are our Mellow Eyes Hemp Infused Eye Patches! These skincare-infused undereye patches help reduce the look of puffiness while brightening and smoothing the appearance of the undereye area. Formulated with Hemp Seed Oil, Green Tea, and Cooling Cucumber Extract, these indulgent eye patches help retain skin’s moisture and address signs of aging, leaving the skin looking fresh, brighter and more revitalized looking. Dramatic LashesNext up on our Hemp highlights is our On Point Mascara! This lash-loving Mascara with Hemp lifts and curls the look of lashes for a natural, fanned-out lash definition look. Formulated with Hemp Seed Oil, Biotin, and Sunflower Seed Oil, this mascara helps to hydrate and moisturize lashes while nurturing the delicate skin around the lash-line with skincare ingredients. With 4-in-1 benefits including lash defining, lengthening and conditioning, this buildable mascara is perfect for everyday wear. Dreamy Eyeshadow Our Extreme Visionary 12-Piece Magnetic Eyeshadow Palette with Hemp is a warm toned eyeshadow palette that is full of ultra-creamy mattes, metallic pastels and neutral eyeshadow shades that build and blend seamlessly together to create endless color combinations. Each color is infused with Hemp Seed Oil, Green Tea Extract, and Ginseng Root Extract for a moisture-rich, high-pigment color. This luxe 12-piece eyeshadow palette allows you to create endless eyeshadow that are irresistibly dreamy. Prismatic Primer Last but not least, our No Filter Blurring Photographer Primer helps conceal the look of imperfections and skin concerns like fine lines and wrinkles for a natural, radiant-looking finish. Formulated with PUR’s Proprietary Ceretin Complex, Hemp Seed Oil, and Prismatic Blurring Micro-Pearls, this radiating primer helps to gently improve the look of skin tone and gives skin a luminescent glow look as it blurs the appearance of imperfections. To shop more best selling PUR makeup and skincare that features Hemp Seed Oil and other skin-dulgent ingredients, head to PURcosmetics.com to see the other skin-loving products we have to offer!

As 2022 has come and gone, it’s time for us to round up our top 22 bestselling products of 2022! Do you have a favorite PUR makeup product that you definitely could not live without? What about a skincare fav that you tell everyone about? Keep on reading to see if your favorite PUR items made the list! Drumroll Please…. Here Are Our 11 Bestselling Makeup Products of 2022 Listed below we have our top 11 bestselling makeup products of 2022! Whether you’re looking to check out some new beauty products, or if you want to see what other people are loving, here are our top 11 bestselling makeup products: 4-in-1 Correcting Primer Prep & Perfect Coming in at number 11 we have our 4-in-1 Correcting Primer Prep & Perfect, which is infused with skincare ingredients that help smooth the appearance of skin, reduce the appearance of fine lines and wrinkles, and helps makeup wear longer. Skin Perfecting Powder Balancing Act Shine Control Powder At number 10 we have our Skin Perfecting Powder Balancing Act Shine Control Powder, which is a lightweight powder that helps to combat shine and leaves behind a soft matte finish. 4-in-1 Foundation Stick Cream-to-Velvet Matte Foundation Next up we have our 4-in-1 Foundation Stick Cream-to-Velvet Matte Foundation, a medium-to-full coverage foundation stick that helps cover imperfections and smooths skin with hydrating skincare ingredients and leaves behind a soft velvet matte finish.   Fully Charged Mascara Powered by Magnetic Technology At number 8 we have our Fully Charged Mascara Powered by Magnetic Technology, which is our magnetic powered mascara that uses magnetic technology to act like a magnet that attracts lashes to the positively-charged formula so each stroke helps to thicken, volumize, and separate lashes for all-day performance. 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 Lucky number 7 is our 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20, which is our skincare-infused, lightweight tinted moisturizer that hydrates, corrects, and plumps the look of skin while providing a buildable coverage with a dewy, hydrated finish. Love Your Selfie Longwear Foundation & Concealer At number 6 we have our Love Your Selfie foundation, which is formulated to help instantly mask blemishes and imperfections with full coverage, leaving behind a natural, skin-like, selfie-ready, matte finish. Silky Pout Creamy Lip Chubby Right in the middle of our makeup line up we have our Lip Chubbies, which are our creamy skincare-infused lip pencils available in four shades and are formulated with Sunflower Seed Oil and Rosemary Leaf Extract to help condition and protect your delicate lips. On Point Eyeshadow Palettes Coming in at number 4 we have our On Point Eyeshadow Palettes, which are available in four different color stories and feature 6 easy-to-blend matte, shimmer, and metallic shades that let you go from weekday to weekend for customizable looks. Multitasking Essentials Best Sellers Kit Coming up in third place we have out Multitasking Essentials Best Sellers Kit, a 4-piece kit that includes everything you need to create a natural, everyday look that only takes a few minutes to create. 4-in-1 Sculpting Concealer In second place we have our 4-in-1 Sculpting Concealer that helps cover the look of imperfections as it brightens and renews the look of skin with medium-to-full coverage with a lightweight feel. 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients And in 1st place we have…. 4-in-1 Pressed Mineral Makeup! This #1 bestselling powder foundation works as a foundation, concealer, and SPF 15! With medium, buildable coverage and a skincare-infused formula, it is no wonder why this is our #1 product in the makeup department! Introducing Our 11 Bestselling Skincare Products of 2022 Listed below we have our top 11 bestselling products that you all purchased the most throughout 2022! Do you think our #1 skincare product is a mask? A serum? What about a cleanser? Keep on reading to find out! Lit Mist Illuminating Setting Spray At number 11 we have our Illuminating Setting Spray that delivers instant luminosity while setting and refreshing makeup for an all-day effortless, radiant-looking glow. Get A Lift Firming Facial Cream Moisturizer Coming up at number 10 is our luxe facial cream, Get A Lift, which is a moisturizer that combines multiple age-defying ingredients in one luxurious face cream that helps tighten, lift, and restore the look of skin’s youthful resilience. Dirty Girl Detoxifying Face Mudd Masque with Pascalite Clay At number 9 we have our Mudd Masque, which uses Calcium Bentonite Clay to draw our pore-clogging impurities and exfoliate dead skin for a brighter, smoother-looking complexion. Forever Clean Gentle Cleanser Our Forever Clean Gentle Cleanser comes in at number 8 as it gently cleanses away dirt, impurities, and makeup while helping to restore and replenish balance to the complexion. Submerge Overnight Detox Anti-Pollution Moisturizer At number 8 we have Submerge, an overnight moisturizer that wears like a skincare sleep mask that helps lock in hydration and provide protection against pollution and signs of aging. Joystick Exfoliating Deep-Pore Cleanser Coming in at number 6 we have Joystick, our Exfoliating Deep-Pore Cleanser that lathers into a rich foam to remove dirt, oil, and makeup while gentle exfoliants help reveal smoother-looking skin. See No More Deep Pore Cleanser At number 5 we have our Deep Pore Cleanser which helps to visibly reduce the appearance of fine lines and wrinkles and helps unclog pores for a clearer, brighter-looking skin tone. Tone Up Niacinamide Firming Eye Serum Next up we have Tone Up, our lightweight, cooling eye serum that helps to lift, smooth, and plump the look of the under eye area with an antioxidant rich formula. 4-in-1 Cloud Cream Gel-to-Water Hydrating Essence Moisturizer At number 3 we have our Cloud Cream, a Gel-to-Water Hydrating Essence Moisturizer that utilizes an innovative, water-breaking technology to provide hydration deep into the skin for plumper, younger-looking skin. Go with the Glow Niacinamide Drops In second place we have our Go with the Glow Niacinamide Drops, which help reduce the appearance of dark spots while keeping skin looking smooth and moisturized with a radiant-looking glow. Mellow Eyes Hemp-Infused Eye Patches And in first place in our skincare category we have Mellow Eyes, our Help-Infused Eye Patches that help reduce the look of puffiness as they brighten and smooth the appearance of the under-eye area. And there we have it! Our 22 top selling items for 2022. To shop these products, or other skincare and beauty items that we love, head over to PURcosmetics.com to see more.    

Halloween is one of the most creative days of the year regarding makeup looks. Whether you choose to go all-out for your costume this year or go for a more subdued look, makeup can help accentuate whatever Halloween look you choose to style this year. We have rounded up five different makeup products to help you create fabulous, ghostly looks this Halloween season!   Mysterious Multitasking Essentials It can be daunting to try to figure out which products you need to complete your Halloween inspired makeup look. Investing in our Multitasking Essentials Best Sellers Kit can help take off the pressure of trying to gather all of your different makeup products. As a bonus, this Best Sellers Kit can be used year-round for all of your makeup needs. The Kit includes:   4-in-1 Correcting Primer Energize & Rescue Mini: A probiotic-powered, skincare infused formula to help hydrate and improve the look of dull, tired skin. Fully Charged Mascara Mini: A mascara powered by Magnetic Technology to act like a magnet, attracting negatively charged lashes to the positively charged formula so each stroke coats lashes and helps thicken, volumize and separate lashes. 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF: A bestselling, multi-tasking 4-in-1 Pressed Mineral Makeup with medium, buildable coverage, a lightweight feel, and a skincare-infused formula to help reduce the appearance of dark circles, redness, fine lines, and uneven skin tone. Chisel Brush: A cruelty-free makeup brush designed to help provide buildable, controlled coverage and flawless-looking application. Flat top dense brush bristles help to easily buff and conceal imperfections for a blurred finish.   Spooky Eyeliner A liquid eyeliner is an essential to have in your bag for Halloween makeup looks. The possibilities of looks you can create with an eyeliner pen is endless. Use the On Point Waterproof Liquid Eyeliner Pen to give yourself a dramatic wing, draw a spiderweb on your eye, draw the outline of a mask, or create intricate eye looks—the possibilities are endless!   Rosy Cheeks Using a fun, vibrant lipstick can be the final touch for any Halloween makeup looks. Use Silky Pout Creamy Lip Chubbies to create fun holiday looks—whether it be rosy cheeks for a scarecrow inspired look or fake blood for a grotesque take on Halloween makeup.     Chilling Contour Contour is essential for Halloween makeup. The use of contour is extremely versatile as contour was created to help shape your face. You can use contour to help hollow out your cheekbones for a skull-inspired look or apply a dark hue under the eyes and around the forehead for a zombie-like appearance. We find that using a creamy contour, such as our 4-in-1 Foundation Stick Cream-to-Velvet Matte Foundation in a shade darker than your natural skin tone works best for carving out cheekbones or accentuating other facial features.   Eerie Eyeshadow The beauty of eyeshadow for Halloween is that it can be applied on places of the face besides the eyes. The possibility of makeup looks with eyeshadow are endless! Using one of our On Point Eyeshadow Palettes can help you hollow out the look of eyes for a spooky look, create designs on the face to accentuate a costume, create artistic looks such as skulls, clowns, or beauty queens.   To see more bestselling beauty and skincare products, head to purcosmetics.com. Be sure to tag us @purcosmetics if you use any of our products for your spooky Halloween looks!

Jamie Greenberg is a Los Angeles based makeup artist with expertise ranging from iconic red carpet glam to real beauty and natural makeup looks. Jamie has had several campaigns and collaborations with top selling magazines and has worked with A-List celebrities such as Kaley Cuoco, Kristen Stewart, and Elizabeth Moss. Today in the blog, we are going through which products Jamie used on Kaley Cuoco to get her red carpet ready.     Lights, Camera, Action! We are flattered that Jamie Greenberg used PUR products on Hollywood Star Kaley Cuoco for the 2022 Emmy’s. Jamie posted every product that she used to get Kaley red carpet ready so you can recreate this red carpet glam at home! We are going to go through each product that Jamie used to get Kaley ready for the red carpet. Jamie is as excited about PUR as we are, which we can see in this Instagram caption below. “@kaleycuoco’s makeup look is all @purcosmetics!!! I’ve been talking about PÜR like a broken record because we love it so much lol.”   All About the Face Jamie used several PUR products on Kaley to have her looking angelic and ethereal for the Emmy’s. Jamie started with 4-in-1 Correcting Primer Energize & Rescue to help hydrate and smooth the skin while helping to restore the skin’s microbiome. Next, Jamie went in with the iconic 4-in-1 Love Your Selfie Longwear Foundation & Concealer to help mask any blemishes and imperfections with full coverage for red carpet ready skin. Once the foundation was on, Jamie went in with our 4-in-1 Sculpting Concealer to help cover imperfections and then set the face with a combination of 4-in-1 Loose Setting Powder and our #1 bestselling 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients to ensure that Kaley’s makeup was set and secure for a night of Emmy celebrations. Check out Jamie’s Instagram @jamiemakeup to see a video on how she applies her favorite PUR products!  Bronze & Glow To give Kaley a sun-kissed glow, Jamie applied Skin Perfecting Powder Bronzing Act Matte Bronzer in Light on Kaley’s cheekbones and around the perimeter of her face before applying a generous blushing dose of Skin Perfecting Powder Blushing Act in shade Berry Beautiful on the cheeks and upper cheekbones to give Kaley a sweet, rosy appearance. Jamie topped off the look with Skin Perfecting Powder Afterglow Illuminating Powder to give a luminous healthy-looking glow for Kaley to shimmer under the flashing lights on the red carpet.  Pretty in Pink For the eyes, Jamie went in with On Point Eyeshadow Palette in shade Wednesday for a neutral yet rosy eyeshadow look. Jamie then went in with On Point Waterproof Liquid Eyeliner Pen to give eyes instant definition while resisting smudging and fading for all day wear. For the lashes, Jamie went in with our Fully Charged Mascaras including Fully Charged Mascara Primer and Fully Charged Mascara both Powered by Magnetic Technology.   Kisses For the Camera For the lips, Jamie applied two of our Silky Pout Creamy Lip Chubby in shades Raspberry Spritz and Blushing Rose for a natural flush of pigment-rich lip color to condition and protect lips. We can see Jamie applying a Silky Pout Lip Chubby on Kaley in one of her Instagram videos as she was getting Kaley ready for the Emmy’s. Jamie topped off the look with Lit Mist Illuminating Setting Spray to deliver instant luminosity while setting makeup for an all-day, radiant-looking glow.   We loved getting to learn about how Jamie used some of our favorite PUR beauty and skincare products to get Kaley Cuoco ready to walk down the red carpet. Be sure to check out @jamiemakeup on Instagram to keep up with her PUR makeup looks! To shop these products or other bestselling PUR beauty, go to PURcosmetics.com.