On Point Mascara

$24.00

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We’re not normally here for the drama but we absolutely love a bold eyelash look! Separate, lengthen and thicken the appearance of your lashes with this cruelty-free 4-in-1 Mascara. A high volume mascara that adds drama to the look of lashes, it’s truly On Point! Formulated with nourishing, hemp-derived oil and Biotin for stronger, healthier-looking lashes that wow, this reach-for-the-sky mascara features intense black pigment that leaves a lasting impression. It’s lash-loving formula also helps protect against environmental stressors, such as pollution.

Transformative Ingredients:

Cannabis Sativa (Hemp) Seed Oil | Rich in nourishing omega-3 fatty acids

Alteromonas Ferment Extract | Helps protect against environmental stressors, like pollution

Biotin | For stronger, healthier-looking lashes

Not for internal use. Keep out of reach of children. Avoid direct contact with eyes, if contact occurs, rinse thoroughly with water.

AQUA/WATER/EAU, HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX, MYRICA CERIFERA (BAYBERRY) FRUIT WAX, GLYCERYL STEARATE, STEARIC ACID, PROPANEDIOL, GLYCERIN, ACRYLATES COPOLYMER, ISODODECANE, TRIMETHYLSILOXYSILICATE, COPERNICIA CERIFERA (CARNAUBA) WAX, NYLON-12, SILICA, VP/EICOSENE COPOLYMER, OLEA EUROPAEA (OLIVE) OIL UNSAPONIFIABLES, CANNABIS SATIVA (HEMP) SEED OIL, ALTEROMONAS FERMENT EXTRACT, ALOE BARBADENSIS LEAF JUICE, BIOTIN, PHENOXYETHANOL, DIMETHICONE, HYDROXYACETOPHENONE, LECITHIN, SODIUM HYDROXIDE, BUTYLENE GLYCOL, HYDROXYETHYLCELLULOSE, RHUS SUCCEDANEA FRUIT WAX, RHUS VERNICIFLUA PEEL WAX, SHOREA ROBUSTA RESIN, ETHYLHEXYLGLYCERIN, CITRIC ACID, POTASSIUM SORBATE, SODIUM BENZOATE, TOCOPHEROL, IRON OXIDE (CI 77499).

Beauty, PÜR & Simple

Clean, skin-loving formulas that feel good, look effortless, and do more with every wear.

Where Clean Meets Performance

Clinically inspired, skin-loving formulas that do more than just cover.

✓ Multitasking formulas with skincare-first ingredients

✓ Designed for real results + everyday ease

✓ Always clean, cruelty-free, and consciously crafted

Powered by Skincare

Elevate Your Routine, Effortlessly

Our multitasking heroes replace the clutter with purpose-driven performance. Less steps, more results—and skin that looks better with every wear.

94% said their skin felt smoother, softer, and hydrated.*

Real skin, real results, real PÜR. See how our community gets that clean-beauty glow and shop the looks you love.

Glow Like You Mean It

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Find Your Perfect Match

Not sure which shade is right for your skin tone or undertone? Our quick quiz makes it easy to discover your ideal match for a seamless, natural-looking finish.

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Confidently You. Beautifully Matched.

FAQs

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Returns are easier than ever!

We accept full and partial returns within 30 days of purchase for a refund if you are not completely satisfied with our products.

For our full policy, please click here.

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You’ll have a trial period to decide if the product is right for you. If you love it, keep it! If not, return it hassle-free.

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Customer Reviews

Based on 7 reviews
29%
(2)
14%
(1)
14%
(1)
14%
(1)
29%
(2)
F
FuzzieApricot
Age Range: 25-44
Dried out

I ordered a couple on black friday sales. I opened the first one and it was so dry I've had to add tap water to it several times to be able to use it. Super disappointed that it came to me unusable.

A
AGDub86
Age Range: 25-44
Awful.

This stuff is awful. It smears within an hour. I will not purchase ever again. It isnt buildable. It smears. Ew.

E
Emily
Age Range: 25-44
Just ok

I love the msacra brush and how it goes on, but by the end of the day is runs on my face. That is the main reason for two stars

J
Judy
On Point Mascara.

I was a little disappointed in this mascara. It doesn't have staying power and I end up with black under my eyes and very little left on my lashes by the end of the day. One of the few products from PUR I wasn't thrilled with.

K
Kristen
Pur Mascara

Best mascara I have ever used. I have sensitive skin and allergies. A lot of mascaras make my eyes itch, but Pur On Point Mascara with Hemp does not. I love it and won't use anything else.

A
Ayla K.
Hemp Mascara

Perfect lashes everyday! Mess free never clumps. I love this mascara. Def my go to everyday.

12

Disclaimer:Results based on a consumer perception study. Individual results may vary. Statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease.